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about marketing 101

We are an agency of women dedicated to helping you grow your business. With decades of experience planning, placing and creating media campaigns, it’s not our work that speaks for itself. It's our results.

Who We Are

We are an agency of media professionals with a collective depth and breath of broadcast expertise that brings RESULTS. From research to an individualized media buy to some really thoughtful creative, we bring you the tools to reach your goals. People say we’re really fun to work with and that is important to us too.

What We Do

We have three simple steps to success: 
1. We listen to clients to fully understand marketing goals.
2. We guide them through the media jungle and create a     plan that will lead to true trackable sales growth.
3. We use creative concepts that sizzle, buzz and bring     dollars through the door.

100% Responsive Layout 

Look great in any screen size  click on the icons to view.

Edit Easily in Webflow

Made with you in mind, easy to edit and make it yours

CSS3 Animation and Symbols

Cool animations and symbols are ready to use or add yours.

Features That You Want

Webflow style tabs, use it to show your services or features 

services

Expert media placement. Impactful creative. NO retainer fees.
That’s what we do.

Expert media placement:  We understand the “triggers” that move key demographics at all levels and we pinpoint the ways to market who you are and what you do best. Marketing 101 will guide you through the ever shifting media climate. We’re extremely knowledgeable and very comfortable in the traditional landscapes of TV, radio, outdoor and print as well as digital, social and promotional venues. We find the most cost effective ways to mobilize your customer – all with NO RETAINER FEES or EXTRA CHARGES. Nor do we charge clients for phone calls, time spent in meetings, travel time and postage. All of the services we provide clients are a part of the normal agency commission negotiated as part of all media placed with any of the various media outlets.

Impactful creative:  With more choices, channels and chatter than ever before, it’s very critical to deliver a breakthrough message that separates you from the pack. Over the last 15 years, we’ve created thousands of highly impactful TV spots, radio commercials and print ads that have helped our clients stand apart and stay ahead.  Our clients enjoy top quality script-writing, graphic design and television and radio production – all as a part of our commission proceeds – at no additional cost to them.

Our advertising motto is simple:  Think Smart. Negotiate Hard.

Rose Sabin, president

Not only do the folks at Marketing 101 do a great job of researching and negotiating my deals, they also handle all production, keep track of spots to make sure they run right and keep me on schedule with deadlines, etc! I feel much more efficient and effective with our media campaigns!

Tim Sorge, owner, swings-n-things family fun park & paintball

Time is precious to me. Marketing 101 has greatly simplified that necessity of marketing my business.

Debra booher, owner, debra booher & associates Co., lpa

Team Members

Rose Sabin

Rose Sabin

President

What began as one-woman in the basement of a suburban home is now one of Cleveland's best-known boutique advertising agencies specializing in small business! Rose Sabin founded Marketing 101, Inc. in 1997 with a desire to offer small business owners the opportunity to buy media like the big guys – through strategic thinking, solid market research and proper media placement. Rose holds a B.A. in marketing and advertising from Kent State University. It’s been her consistent vision that has helped Marketing 101 build the businesses and brands of our clients. 

Janet Pierce

Janet G. Pierce

 

With 28 years in advertising planning and execution for local, regional and national clients, Janet brings a unique level of expertise to clients. Her experiences with business operations give her insights from a business owner’s point of view. Additionally, Janet’s 14-year history on the sales side of the table enables her to negotiate the best value for our clients’ advertising dollars in order to maximize their results. Janet has a B.A. in Business Administration from Wittenberg University and a Master’s degree in Educational Technology from Baldwin Wallace College. She supports many arts and service organizations near and dear to her heart.

Tina Ingraham

Tina Ingraham

Creative Director

Bringing her 20 plus years in marketing, media, promotion and production, Tina writes the words that make our creative concepts come alive. A graduate of Indiana University School of Journalism, she worked on the famed collegiate bicycle race Little 500. Her advertising and promotional path has brought her to work in a variety of industries from The Cleveland Play House to WDOK/WRMR radio to Original Sewing & Quilt Expo event company. She loves pop culture, geeky gadgets and finding ways to have fun while we help our customers build their businesses

Elizabeth L. Grepp

Social Media

Elizabeth graduated from Westminster College with a degree in Public Relations. She's worked as an account manager at PR Newswire, Communications Director at Cleveland-based NEO Food Tours and volunteer Social Media Coordinator at the non-profit Drive to Create. Having spent years building a personal brand, she believes in a comprehensive approach to social media based on quality, relevant campaigns and content.

Jackie Kowalski

Accounting

Jackie has been the Accounting Manager for Marketing 101 since 2008. Jackie earned a BS in Business Administration from Miami University where she majored in Accounting and Human Resources Management. She worked as a Senior Accountant with Blue Cross and Blue Shield of Northern Ohio and volunteered as treasurer for numerous civic organizations. She enjoys working in the creative environment of Marketing 101.

social media services

Add the social media component to your campaign and watch your online chatter grow.

More than just a tweet, a like or a share, an effective social media campaign is not so much as “more content”. It's content that does more to keep customers interested in and engaged with you. From continuous branding to specific events and sales, our social media services will create chatter that brings people through your doors.

100% Responsive Layout 

Look great in any screen size  click on the icons to view.

Edit Easily in Webflow

Made with you in mind, easy to edit and make it yours

CSS3 Animation and Symbols

Cool animations and symbols are ready to use or add yours.

Features That You Want

Webflow style tabs, use it to show your services or features 

100% Responsive Layout 

Look great in any screen size  click on the icons to view.

Edit Easily in Webflow

Made with you in mind, easy to edit and make it yours

CSS3 Animation and Symbols

Cool animations and symbols are ready to use or add yours.

Features That You Want

Webflow style tabs, use it to show your services or features 

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TRUSTED

We work hard for our clients because they become like family.
It’s with pride that we bring our collective experience to their marketing, advertising and promotional campaigns. Say hello to a few friends:

Demo reel of sample creative work available upon request. LEARN MORE ABOUT US.

Get in touch with US

We want to work with you, too. Contact us today and we’ll help your business reach great heights together.

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Address:

P.O. Box 459, Avon, Ohio 44011

Phone:

440-223-7673

Email:

rsabin@marketing101advertising.com